INDUSTRY RELATED ARTICLES
Explore Our Printing Projects to see how we've transformed ideas into stunning printed materials. From intricate designs to large-scale campaigns, each project showcases our commitment to quality and innovation in printing. Discover the diverse range of industries we serve and get inspired for your next print endeavor.
Customers May Be Less Loyal Than You Think (And One Thing You Can Do About It)
By: Mike Shankoff Published on: 23/04/2025How loyal are your customers? You might be surprised to learn that they may be less faithful than you think. In a study of 10 major industries, nearly three-quarters (72%) of respondents indicated they were “delighted” with the products or services they purchased, yet 88% said they were willing to switch providers for any reason!
More Than Just a Product: Unleashing Your Value Proposition for Marketing Mastery
By: Mike Shankoff Published on: 13/03/2025When you create marketing campaigns, are you reflecting your value proposition in everything you do? You might think you only sell products, but it’s more than that.
Tips for When You Need the “Wow” Factor
By: Mike Shankoff Published on: 19/02/2025Not every print piece needs a “wow” factor, but what happens when it does? Maybe you are launching a new line of high-end clothing or cosmetics or have an audience for luxury goods you want to impress. That’s where print embellishments come in. Print embellishments are visual or tactile add-ons that create a higher level of engagement than even the best 2D designs can do.
Using Social Media to Amplify Your Direct Mail
By: Mike Shankoff Published on: 06/02/2025Are you looking to boost your marketing results by going multichannel? Businesses looking to amplify their direct mail efforts often pair direct mail with email. That's a great strategy. But you know what else is a great strategy? Pairing direct mail with social media.
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